Comparative Market Analysis
699 Deercroft Way, SE
Prepared by Tessa Blair, Sotheby’s Blair+
July 3, 2025
WELCOME TO BLAIR + REAL ESTATE
At Blair + Real Estate, we don’t just sell homes—we curate experiences, elevate results, and build relationships that last. Our boutique real estate brand is powered by precision, local expertise, and the belief that every client deserves a customized, concierge-level approach to buying and selling property. Whether you’re transitioning to your next home or maximizing your current asset, Blair+ is your trusted partner in navigating the Calgary market with confidence and clarity.
Founded on the principle that real estate marketing should be just as exceptional as the properties it represents, Blair + Real Estate brings together data-driven pricing, strategic presentation, and unmatched digital exposure. We believe every home tells a story—and it’s our job to make sure that story is seen and felt by the right audience. From staging and professional photography to neighborhood storytelling and targeted buyer outreach, we’re known for launching listings that create buzz and drive results.
At the core of Blair+ is Tessa Blair, an agent whose integrity, market insight, and proven process consistently set her clients apart. Tessa is not only a highly skilled negotiator—she’s a detail-obsessed strategist who knows how to read the market, time a listing, and deliver with professionalism at every step. She treats every home as if it were her own, and her reputation for going above and beyond is why so many clients refer their friends and family. With Tessa, you get more than a real estate agent—you get a marketing expert, pricing advisor, and fierce advocate in your corner.
What makes Blair + Real Estate different? It’s the blend of big-brand polish with boutique care. We combine the resources of Sotheby’s International Realty with the local passion and commitment of a tight-knit team. Every CMA, every open house, every negotiation—executed with excellence.
When it comes to selling your home, brand matters. Sotheby’s International Realty isn’t just a real estate company—it’s a global symbol of prestige, trust, and performance. With a 275-year legacy rooted in luxury, art, and global reach, Sotheby’s empowers your listing with world-class marketing, exposure, and reputation. When you list with Tessa Blair and Sotheby’s International Realty Canada, you don’t just tap into the local market—you access a network of qualified buyers worldwide.
We believe your home deserves more than just a sign on the lawn. It deserves a story, a strategy, and a platform that reflects its true value. Through the combined power of our local expertise and global influence, we position your home at the forefront of the market—and in front of the most qualified buyers.
- Global Reach: Listings appear on 100+ international real estate sites in over 70 countries, maximizing exposure to affluent buyers.
- Brand Prestige: Backed by a legacy of excellence in luxury markets and fine art, the Sotheby’s brand adds credibility and allure to your home.
- Marketing Mastery: Bespoke marketing campaigns with cinematic video, digital tours, premium print, and social campaigns tailored to your property’s story.
- Qualified Exposure: We don’t market to the masses—we market to the right people. Our network includes qualified buyers, top agents, and serious investors.
- Best of Local + Global: Tessa Blair delivers hands-on, concierge service in Calgary while connecting your listing to an international ecosystem of buyers and agents.
WHY CHOOSING TESSA + SOTHEBY'S IS THE RIGHT CHOICE
When it’s time to sell, you want more than just an agent—you want an advisor, a strategist, and a tireless advocate. Tessa Blair brings unmatched energy, precision, and insight to every listing she touches. With her, you don’t just list a property—you launch a campaign built for results.
- Personal Accountability: Tessa owns every step of the process—your goals are her mission.
- Hyperlocal Intelligence: She knows Calgary’s market block-by-block and uses that insight to price and position accurately.
- Relentless Market Read: Daily analysis ensures your pricing stays ahead of trends, not behind them.
- Client-First Service: You get transparency, honesty, and expert advice without the fluff.
- Storytelling that Sells: Every listing is treated as a premium brand launch with compelling narratives and visuals.
- Professional Presentation: From staging to photography, your home will shine online and in person.
- Respected by Peers: Tessa’s reputation within the agent community brings stronger cooperation and smoother deals.
- Data-Driven Decisions: Every recommendation is backed by CMA data and market trends.
- Proven Negotiator: Tessa gets results without alienating buyers—she negotiates win-win deals that close.
- Referral-Worthy Results: Her business is built on happy clients and trusted referrals. You’ll see why.
Choosing Tessa means choosing excellence, integrity, and a process you can feel good about. She doesn’t just help you sell your home—she elevates your experience and delivers outcomes that exceed expectations.
